5 Ways Plastic Materials in Food Packaging Can Benefit Brands

Pembungkusan Makanan food packaging

A lot of materials have been used throughout food packaging processes. From glass to cardboard, to paper and rigid plastic, all of them make great packaging for all types of foodstuffs. Now there’s been a rise of the flexible packaging that is much lighter than its predecessors, and it’s getting more popular.

While materials like glass and aluminum cans make good food packaging, they can be bulky, costly to produce and sometimes takes up too many space. While flexible packaging like stand-up pouches, three side seal bags and flat-bottom bags cost a little less, can come in various sizes and can help you optimize your storage space.

This is why flexible packaging is here; to give both business owners and consumers convenience with equal amounts of quality.

Common Choice of Materials for Food Packaging

There are a number of plastic materials in most flexible food packaging. This can include:

HDPE (high density polyethylene) plastic
LDPE (low density polyethylene) plastic
PET (polyethylene terephthalate) plastic
OPP plastic
pearlescent BOPP plastic (most commonly used for frozen popsicles)

food packaging materials — Popsicle packaging like this is often made with pearlescent BOPP material.

Often times, they can be combined with other materials, usually aluminum, to make sturdier laminated food packaging. They make the plastic packaging durable, resistant to tearing and extreme temperatures, and can protect your foodstuffs from external contamination.

What Makes Them a Better Packaging Choice?

Cost-Effective Solution

Flexible food packaging often requires fewer materials for production. Plus, they’re considerably more cost-effective to manufacture compared to heavy rigid plastic, glass or cans. While they help you keep to your budget, they also don’t compromise on quality.

Ample Choices

Flexibility isn’t just limited to the materials used in food packaging. Often, these bags can be personalized and custom printed according to business owners’ vision and brand images. That means you as a business owner have ample choices when it comes to the right packaging for your product. Pick your size, the materials, and even design your own brand logo and visuals. In addition, you get to choose either glossy finishing or matte finishing, to appeal and attract more customers.

Lower Shipping Costs, Higher Sustainability

Fewer materials used in food packaging means a much more lightweight product. In fact, some companies have made the move on a more sustainable or recyclable materials. This also means potentially reduced cost in shipping. Compared to bulky containers, flexible packaging takes up less space; some packaging stacks flat on top of each other. Plus, smaller loads puts less strain on the environment during transport, hence another way to reduce carbon footprint.

Better Food Quality

Besides that, the materials in flexible food packaging helps to maintain food quality and protection. The laminated materials provide high protective barriers from external contamination. They also help to prevent tampering and extreme temperature that can spoil food products. Furthermore, it keeps foodstuffs and maintain top quality for your consumers.

flexible packaging — This nuts packaging has a glossy finishing to it.

Saves Lots of Space

As mentioned above, fewer materials in flexible food packaging makes it more lightweight. They’re basically designed to save space; by themselves, stacked and ready; or filled and ready for consumers. They also fit neatly on display shelves and in consumers’ pantry shelves. They don’t just give your consumers the convenience to enjoy your product, they give business owners like yourselves convenience in storage spaces.

Find the Right Packaging for Your Food Products

To conclude, flexible food packaging uses materials that make it much lighter, but still more durable and maintain product quality. It gives business owners a more cost-effective solution for overall better product packaging. Plus, both you and your consumers can enjoy convenience that can benefit both in the long run.

If you are a business owner looking to enhance your branding and marketing efforts, we at HAIN® Packaging are always ready to assist you with your brand needs. Come talk to our team to find out which is the right one for you, or share your brand ideas with us to get a head start. Reach us via Whatsapp, or find us on Facebook, Instagram, Twitter, and Telegram!